SMS Surveys
Customer Feedback That Reaches Every Phone in Kenya
Customer Feedback That Reaches Every Phone in Kenya
Collect customer and market feedback with two-way SMS surveys that work on any phone — no app, no data. MobiWave gives you branching questions, real-time tracking, analytics and automatic reminders, with CAK-aligned sender IDs registered for you across Safaricom, Airtel and Telkom.
Get StartedKey Features
Practical capabilities built for delivery, control, and measurable growth.
Two-way SMS survey flows
Branching and skip-logic questions
Real-time response tracking
Analytics dashboard with export
Automated reminder nudges
CAK-aligned sender ID included
Opt-in / opt-out compliance ledger
Webhook delivery of responses
NPS and rating question types
Bundled with bulk SMS and WhatsApp
Why Choose Our SMS Surveys Service?
- Reach everyone — feature phones included, no data
- Higher response rates than email surveys
- Instant results with live dashboards
- Compliance-ready opt-in and opt-out tracking
- Multilingual surveys in Swahili and English
- 24/7 local Nairobi support via phone and WhatsApp
Get Started Today
Ready to transform your business communication? Contact us today to learn more about our SMS Surveys service.
Use Cases
See how businesses like yours are using our SMS Surveys service.
Customer satisfaction (CSAT)
Measure post-purchase or post-support satisfaction with quick rating questions.
Net Promoter Score (NPS)
Run NPS campaigns and segment promoters from detractors for follow-up.
Market research
Gather opinions and preferences across regions where smartphone penetration is low.
Event feedback
Collect attendee feedback immediately after a service or event via two-way SMS.
Employee engagement
Pulse-check field and branch staff anonymously over a familiar channel.
Product & pricing polls
Test demand and price sensitivity with keyword-based poll questions.
Public-sector consultation
Run citizen feedback and service-quality surveys for government and NGOs.
Health & ag advisory
Check adherence and gather farmer or patient feedback on advisories sent by SMS.
How SMS Surveys works in Kenya
From registration to live delivery, here is what working with MobiWave looks like.
Register your sender ID
MobiWave registers your CAK-aligned sender ID on Safaricom, Airtel and Telkom during onboarding at no extra admin fee, so surveys arrive from a trusted, recognized name.
Design the survey
Build questions in the dashboard or API — single choice, rating, NPS or open text — with branching so later questions depend on earlier answers.
Send and collect
Dispatch to a segmented list over two-way SMS. Responses stream back in real time and post to your webhook for your own systems.
Remind non-responders
Automated nudges re-message people who haven’t replied, lifting completion without manual chasing.
Analyze
Track completion, distributions and drop-off in the analytics dashboard, and export CSV or wire results into your BI tools.
Act and bundle
Trigger follow-ups from results and combine surveys with bulk SMS, USSD and WhatsApp on one MobiWave account.
MobiWave vs other providers in Kenya
A side-by-side look at how MobiWave compares on the things that matter for Kenyan organisations.
| Capability | MobiWave | Africa's Talking | Celcom Africa | Twilio |
|---|---|---|---|---|
| Two-way SMS surveys | Included | Add-on | Add-on | Add-on |
| Branching / skip logic | Yes | DIY via API | DIY | DIY |
| Sender ID registration | Free, handled for you | KES 7,000 / network | KES 7,000 / network | Via aggregator |
| Real-time analytics | Dashboard + webhook | API only | API only | API only |
| Reminder automation | Built-in | DIY | DIY | DIY |
| Local 24/7 support | Phone + WhatsApp | Developer-only | Business hours | No local team |
All providers support two-way SMS surveys. MobiWave bundles surveys with SMS, USSD and WhatsApp and handles CAK sender-ID registration at no admin fee.
Pricing
Choose the plan that best fits your business needs.
Pay-per-SMS
- Two-way survey flows
- Branching questions
- Real-time dashboard
- Per-SMS rate applies
- Standard support
Research
- Everything in Pay-per-SMS
- Reminder automation
- NPS & rating types
- CSV / webhook export
- 24/7 support
Enterprise
- High-volume campaigns
- Custom SLAs
- BI integrations
- Dedicated account manager
SMS Surveys questions, answered.
The practical questions Kenyan organisations ask about sms surveys, with straight answers and KES pricing where it applies.
Still have a question? Talk to us →You pay per SMS sent and received at MobiWave’s standard bulk SMS rate (from KES 0.20–0.35 depending on volume), plus no extra fee for the survey tooling itself. There are no setup fees. Contact us for volume pricing.
Get in touch with our team today to discuss how MobiWave can help your business communicate more effectively.